Law Firms · Bankruptcy

Bankruptcy Marketing That Brings In Filers Ready to Talk

People in debt search with embarrassment and a tight budget. We help your firm reach them respectfully and turn searches into consultations.

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Bankruptcy marketing

How we bring you more clients

Most people wait too long to call a bankruptcy lawyer. They read about Chapter 7 and Chapter 13 late at night, let collectors' calls go to voicemail, and finally search after a wage garnishment, a lawsuit or a foreclosure notice on a house in Levittown or Canarsie. By then they need straight answers about cost and timing, from someone who won't judge them.

Bankruptcy is also crowded online, with debt settlement companies and finance advertisers bidding on the same searches. Nassau and Suffolk cases go to the Eastern District's courthouse in Central Islip, Brooklyn, Queens and Staten Island cases to its Brooklyn courthouse, and Manhattan and Bronx cases to the Southern District. We build marketing that fits each area, explains the process honestly and makes the first consultation easy to book.

Real searches

What your clients type into Google

bankruptcy lawyer near me
chapter 7 attorney long island
stop foreclosure lawyer queens
chapter 13 bankruptcy attorney brooklyn
wage garnishment lawyer bronx
bankruptcy attorney hauppauge

Each of these searches is an opportunity to be the firm they choose. We build pages, profiles and ads around them.

The challenge

What makes Bankruptcy marketing different

Embarrassment Delays the First Call

Many people wait until a garnishment or a foreclosure date forces them to act. Your content has to meet them with plain answers about cost, timing and what happens to the house and the car, without any hint of judgment.

Competing With Debt Relief Companies

Debt settlement and consolidation companies bid on many of the same searches and often promise easier fixes. Your ads need to explain what bankruptcy actually does, within federal disclosure rules and Google's financial services policies.

Required Disclosures and Ad Limits

Under 11 U.S.C. section 528, consumer bankruptcy firms that act as debt relief agencies must include specific disclosures in their ads. Google also treats negative financial status as a sensitive category, which rules out remarketing to past visitors.

The plan

Our approach

Targeted work, each element tied to the service that delivers it, focused on attracting more clients.

Search Ads With Disclosures Built In
Campaigns for Chapter 7, Chapter 13, foreclosure and garnishment searches, with landing pages that carry the debt relief agency statement section 528 requires. Ad copy stays about bankruptcy, so it doesn't drift into debt settlement claims that Google restricts to certified nonprofit agencies in the U.S.
Google Ads & PPC
Honest Explainer Content
Pages that walk through the means test, what Chapter 13 can do for a home in foreclosure, how the automatic stay works and what a first meeting costs. People who understand the process arrive at the consultation ready to move forward.
SEO
Map Visibility Where Your Filers Live
Your Google Business Profile and local pages target the areas you file from, whether that's Nassau and Suffolk clients headed to Central Islip or Queens and Brooklyn clients in the Eastern District's Brooklyn courthouse.
Local SEO & Google Maps
A Judgment-Free Consultation Request
A short, private form, clear fee information and the option to request a call at a specific time. Details like a discreet email subject line make it easier for people to reach out.
Website Development